Working hand in hand with the extremely talented and driven team at Sector 9, we developed their mission statement and brand standard, "We Make Fun." The next step of the journey was realizing that fun, creating the story of fun across the entire landscape that S9 as a brand touches. The campaign was delivered across company vehicles, as social media and website takeovers, print and motion media, and lastly, at retail. After developing the creative direction and overall art direction, the design team at Sector 9 fills in the templates for the constant stream of banner and print ads that come their way.
MEDIA Digital / Social / Print / Retail / OOH
ROLE Creative Direction / Concept Development / Art Direction / Ongoing Consultation